WiX can be a great platform for those starting out, but you really understand what you are getting yourself into.
Let’s say, you run a business. You need a website. You don’t have a ton of money to spend on website design and development. So, you see the advertisements stating you can build a great looking site with WiX, with no coding experience necessary. All of this is TRUE.
So, why is WiX a bad choice for your business/website? Let’s take a deeper look…
Let’s take a look at 5 reasons why WiX is a poor choice for your business/site:
Reason #1: WiX controls your content. Not you.
While you have complete control of what content you put on your site, WiX can use, distribute, reproduce, modify and adapt your content. Don’t believe it? Here’s proof:
Reason #2: SEO with WiX is a nightmare.
Reason #3: Once you’re on WiX, you’re stuck.
Making the commitment to start with WiX, means you’re stuck with WiX, forever. Should you decide you want to change platforms or hosting services because you want features that WiX doesn’t offer, it means you’ll have to start all over from square one. There *are* some ways to move your site and content away from WiX, but none of the options are easy or quick.
Here is what it takes to convert a site from WiX to WordPress. Warning: there is a LOT of reading ahead…
Reason #4: No admin page and limited plugins.
Unlike WordPress, Joomla, drupal, or other CMS platforms; WiX does not offer an Admin back-end for controlling your site. Everything on WiX is controlled with widgets and floating windows. This makes it impossible to customize your site, adding plugins or features that are not already supported by WiX.
Reason #5: eCommerce on WiX is not free, and doesn’t scale well with growth.
There *are* plugins you can use with WiX that will allow you to run a eCommerce site. Altthough, these plugins cannot be used on the free version of any WiX sites. Not to mention, you’ll be limited to using pre-selected payment gateways, such as PayPal or Authorize.net.
WordPress, on the other hand, offers server free plugins that allow you to create your own online store and sell anything you want. Each of these plugins has their own features and limitations, while major players like WooCommerce, will allow you to use any payment gateway method of your choice. Even handling credit card processing in-house/on-site.
WiX offers a platform that might be a great solution for start-ups, and non-technical people. WordPress has it’s limitations also. As well as all CMS platforms, such as: Joomla, drupal, and Concrete5… just to name a few of the major players.
This article is meant to point of some of the limitations of deciding to use WiX for your business or personal website. Not everyone can afford to hire a web designer to build them a custom one-off website, and that’s okay. Just be aware of what you are getting yourself into, and make educated choices about where your business is currently, and where you see it heading.
Feel free to leave any comments or discuss this article below!